About

We’re toymakers in a digital age.

We believe that our future is in the hands of the little dreamers and problem-solvers who will someday change the world.

Our mission is to help raise the next generation of creative thinkers.

We make digital toys that empower kids to be creative and think outside the box. We hope they’ll be inspired to dream big and let their imaginations soar.

Our design process is simple: kids are in charge.

Kids give the most honest and creative feedback, and they intuitively know what’s fun. We work with kids all over the world to invent, design and playtest each toy.

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